jordan pulse -

In line with its commitment to supporting national talent and enhancing its presence in the sports landscape, Zain Cash has signed a strategic partnership agreement with star Jordanian goalkeeper Yazid Abu Layla, naming him the official brand ambassador for Zain Cash in Jordan.
​This partnership aligns with the ongoing successes of Jordanian football and reflects Zain Cash's dedication to collaborating with inspiring sports figures who serve as role models for Jordanian youth. By highlighting success stories that embody determination, ambition, and excellence, the partnership aims to inspire new generations to pursue their goals and represent Jordan with pride on global stages.
​Under this agreement, Yazid Abu Layla will participate in promotional campaigns and marketing advertisements for the company. These initiatives aim to raise awareness of the unique digital financial services offered by Zain Cash and encourage the adoption of digital payment solutions, reinforcing Zain Cash's position as a digital brand that meets the evolving aspirations and needs of the youth.
​Sultan Kashoura, CEO of Zain Cash, expressed the company's pride in collaborating with Abu Layla. He stated that this partnership is part of the company's strategy to empower individuals with secure and credible digital financial solutions while supporting inspiring Jordanian talents. He added that Zain Cash continues its efforts to promote digital transformation and financial inclusion across the Kingdom.
​For his part, Yazid Abu Layla stated: "I am proud to join the Zain Cash family and value this partnership with a national institution that believes in the ability of Jordanian youth to achieve and a positive impact." He noted that this role is a significant responsibility and a renewed motivation to continue representing Jordan with excellence.
​Yazid Abu Layla has earned widespread public trust through his remarkable performance and consistency on the field. His professional presence and decisive contributions in numerous local and international matches have established him as one of the most prominent goalkeepers in Asia.