jordan pulse -

In a strategic move toward regional expansion, HDVISION — a leading marketing and advertising company in Palestine — has signed an exclusive agreement with JETT (Jordan Express Tourist Transport), one of the region’s largest and most established land transport companies. Under the agreement, HDVISION will manage, operate, and develop all advertising spaces for JETT services at the Jordanian side of the King Hussein Bridge.

The agreement grants access to a wide audience of travellers through a variety of advertising spaces, including waiting halls, bus exteriors, digital screens, ticket cards, promotional boards, branded installations, and the company website — offering an exceptional opportunity for brands to reach a diverse, cross-border audience.

Commenting on the agreement, Dr Khaled Al-Lahham, CEO of JETT, said:
“At JETT, we believe our role extends beyond transporting passengers — we serve as a cultural link that reflects Jordan’s image and offers a seamless travel experience marked by comfort, efficiency, and modernity. This partnership with HDVISION aligns with our strategic vision to enhance the visual identity of our facilities at the bridge and transform them into a regional model for modern services.”

He added, “We constantly work to raise service standards, improve infrastructure, and enhance the traveller experience — from buses to terminals and advertising fronts — in a way that reflects Jordan’s progress across all sectors. We are confident this partnership will be a turning point for advertising at border crossings and will open new prospects for integrating transport with smart services.”

For his part, Amro Hdeib, General Manager of HDVISION, said success in advertising isn’t just about content quality, but also about placing it on the right platform at the right moment.
“Our partnership with JETT is a strategic milestone that places us at a vital hub linking Palestine and Jordan, giving brands a unique space to connect with a broad and diverse audience.”

He added that HDVISION’s expansion is guided by a comprehensive vision to strengthen its presence in Arab markets through strategic partnerships and key locations.
“We’re working with JETT to build a modern advertising interface within the bridge facilities and to provide advertisers with an innovative experience that reflects global trends in marketing and advertising.”

Founded in 1964, JETT is a key player in Jordan’s national transport sector, operating an extensive network of domestic and regional routes that serve millions annually with a fleet of modern, high-quality buses.
HDVISION, established in 2005 as part of Massar Group, has emerged as a leading provider of integrated advertising and marketing solutions in Palestine. With over 20 years of industry expertise, it now offers services ranging from digital strategy, content creation, and ad production to campaign management, event organisation, and brand development.