jordan pulse -
Experts and specialists gather in Amman to discuss sustainability and global shifts in fertiliser industry
Amman – Under the patronage of Arab Potash Company, the “Fertiliser Economics and Future Challenges” workshop opened in Amman, inaugurated by APC Chairman Eng. Shihadeh Abu Hdeib, in the presence of CEO Dr. Maen Nsour and Arab Fertiliser Association Secretary-General Chemist Saad Abou El Maati.
Organised by the Arab Fertiliser Association and sponsored by Arab Potash, the three-day workshop brings together industry professionals and representatives from Arab and international companies to discuss global market trends and the future of the fertiliser sector — a key pillar of global food security and sustainable agriculture.
Speakers from Argus, a global market analysis firm, and experts in supply, demand, and international trade are among the participants.
Abu Hdeib said hosting the event in Jordan underscores Arab Potash’s position as a leading global fertiliser producer and a model of industrial and operational excellence. He reaffirmed the company’s role as a cornerstone of Jordan’s economy and a driver of national industrial growth, powered by advanced human and technical expertise.
He added that APC’s sponsorship reflects its commitment to supporting scientific and knowledge-based initiatives that advance fertiliser production and foster dialogue among producers, consumers, and policymakers.
Abu Hdeib stressed the importance of such forums in addressing the economic and environmental challenges facing the global fertiliser industry, noting that rising production costs, energy prices, and new environmental standards require international cooperation and innovation to ensure sustainable production and resource efficiency.
For his part, Abou El Maati highlighted growing interdependence among global markets, warning that geopolitical and environmental changes now directly affect fertiliser production, trade, and supply chain resilience.
Over three days, the workshop will explore topics including global fertiliser demand, price and trade trends, raw material markets (phosphate, sulphur, and sulphuric acid), clean and grey ammonia, carbon border adjustment mechanisms (CBAM), and specialised fertilisers such as water-soluble and compound NPK products.
The programme concludes with a field visit to Arab Potash facilities at the Dead Sea to observe the company’s operational innovations and environmental practices, reflecting its vision for a more efficient, sustainable industry and reinforcing Jordan’s position on the global fertiliser map.