jordan pulse -

​DUBAI
​Zain Jordan was awarded the Best Digital Transformation Award at the 20th Telecom Review Leaders’ Summit 2026, held at the Ritz-Carlton in Dubai under the theme "Tech Intelligence Beyond Mobility." The award recognizes the operator's development of an integrated digital ecosystem for subscriber registration, identity verification, and electronic contracting powered by artificial intelligence and digital identity solutions.
​The recognition highlights Zain Jordan's position within the national telecommunications sector and its role in implementing advanced technologies to enhance operational efficiency and service delivery. The award marks the culmination of the company's digital transformation roadmap, which evolved from paperless contracts in showrooms to electronic Know-Your-Customer (eKYC) solutions, integration with Jordan's national digital identity app (SANAD), and the introduction of eye-iris identity verification (EyeKYC).
​This ecosystem supports Jordan's Economic Modernization Vision by expanding the use of national digital identity in daily services, fostering digital inclusion, and strengthening public-private partnerships.
​Key Technical and Operational Features
​The newly recognized digital platform introduces several core operational enhancements:
​Omnichannel Registration: Subscribers can complete registration self-service through digital channels or via sales representatives in showrooms, points of sale, and field teams.
​World-First Iris Verification (EyeKYC): Launched this year in partnership with IrisGuard, making Zain Jordan the first telecom operator globally to deploy iris recognition for subscriber verification inside showrooms. The system uses iris scans solely for real-time authentication without storing biometric data or images.
​Broad Service Coverage: The paperless registration workflow encompasses prepaid, postpaid, home internet, fiber optic, and 5G subscriptions, alongside Zain Cash financial services inside showrooms.
​Operational Efficiency: The system eliminates physical paperwork, reduces waiting times, automates data validation, and enhances data security and privacy compliance.
​The Telecom Review Leaders’ Summit brought together C-level executives, telecom operators, technology providers, and regulatory authorities from around the globe to examine emerging trends in telecommunications, artificial intelligence, and digital infrastructure.
​Source: Rum News Agency