jordan pulse -

AMMAN — The Jordanian government has officially announced the designation of the Baptism Site (Bethany Beyond the Jordan)—a UNESCO World Heritage site—as a nature reserve spanning 10 square kilometers, in preparation for global celebrations marking the bimillennial anniversary of the baptism of Jesus Christ in 2030.
The initiative aims to safeguard the region’s rich biodiversity and preserve the sensitive ecosystem along the banks of the Jordan River. By striking a balance between environmental conservation, sustainable ecotourism development, and the dignified reception of pilgrims, the move reinforces Jordan's standing as a leading global destination for religious and ecological tourism ahead of the historic 2030 milestone.